InfoBedingungenDatenschutzKontakt
 
Wird aktualisiert
The Brief Bros.

The Brief Bros.

Creative Brief Workshops LLC
Veröffentlicht: 2023-07-19
© Copyright 2023 All rights reserved.
The Brief Bros. - QR Code
GratisNeu
100 Folgen
Video
Anhören auf Apple Podcasts
GratisNeu
100 Folgen
Video
Anhören auf Apple Podcasts
Veröffentlicht: 2023-07-19
© Copyright 2023 All rights reserved.
Aktuelle Folge
127: Reverse engineering a brief from a classic Snickers Super Bowl spot.

127: Reverse engineering a brief from a classic Snickers Super Bowl spot.

You all remember this spot from the 2010 Super Bowl: Betty White stars in a Snickers spot that kicked off a brilliant campaign to reposition the popular candy bar. Henry Gomez and I dig in and write a brief simply by watching the spot. We call it a r...
Länge: 18:56
Abspielen
You all remember this spot from the 2010 Super Bowl: Betty White stars in a Snickers spot that kicked off a brilliant campaign to reposition the popular candy bar. Henry Gomez and I dig in and write a brief simply by watching the spot. We call it a reverse engineering exercise, something all brief writers should practice. Join us in the fun.
Folgen-ID: 1000621603909
GUID: thebriefbros.podbean.com/722f0fd5-ab63-37d4-a902-2d62c518c1fc
Erscheinungs­datum: 19.7.2023, 08:04:00

Beschreibung

The Brief Bros. is a video podcast about creative briefs, briefing and advertising. It’s hosted by Howard Ibach, former copywriter and creative director and author of two books on the creative brief, and Henry Gomez, an ad agency strategist with 27 years of experience.

Feed-URL

https://feed.podbean.com/thebriefbros/feed.xml

Apple Podcasts: Kundenrezensionen

Kein Eintrag