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MARKETING

MARKETING

Veröffentlicht: 2023-11-12
© 2023 © 2023 MARKETING
MARKETING - QR Code
24 Folgen
Audio
Anhören auf Apple Podcasts
24 Folgen
Audio
Anhören auf Apple Podcasts
Veröffentlicht: 2023-11-12
© 2023 © 2023 MARKETING
Aktuelle Folge
Branding Bootcamp and How to Leverage Your Brand to Build a Successful Loyalty Program to Boost Your Sales with Sheila Butler of Butler Marketing Group

Branding Bootcamp and How to Leverage Your Brand to Build a Successful Loyalty Program to Boost Your Sales with Sheila Butler of Butler Marketing Group

Länge: 1:03:42
Sheila takes us through her Branding Bootcamp and gives us a bonus lesson on how to build a successful loyalty program to increase your sales.
ABOUT SHEILA BUTLER
Sheila is an accomplished Chief Marketing Officer (CMO)  with 25+ years experience in integrated marketing, global loyalty program management, loyalty strategy, loyalty marketing, partnership marketing, business development, CRM, and brand development & transformation across B2C & B2B at Disney, JPMorgan Chase, Choice Hotels, and Axiom Bank.
From tech start-ups to Fortune 100 companies in hospitality and financial services industries, she has a demonstrated ability to lead marketing organizations, acquire new customers, deepen customer engagement, evolve brands, and drive loyalty and retention through consumer insights, customer relationship management (CRM), and strategic partnerships.  Partners/clients have included Disney, IHG, Starbucks, Visa, Bluegreen Vacations, AMResorts, Penn National Gaming, World Travel Holdings, and more. ​
Sheila has a passion for great brands, tackling complex marketing challenges and new initiatives in creative environments.  She holds a Bachelor of Science in Music and Business/Arts Administration from Indiana University, Bloomington and a Master of Business Administration from the Kenan-Flagler Business School at the University of North Carolina, Chapel Hill.​​​
LINKS
Butler Marketing Group
https://www.butlermg.com PLEASE follow and tell a friend about the MARKETING Podcast.
CONNECT WITH US
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SHOW INFORMATION
MARKETING Podcast Website
https://PodcastOnMarketing.com
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Folgen-ID: 1000634537068
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Erscheinungs­datum: 12.11.2023, 16:00:00

Beschreibung

The MARKETING podcast brings you marketing science, case studies that reveal successful marketing techniques and teach strategic marketing analysis where we model the data and turn it into financial forecasts so you have predictable revenue.Your host Brandon White has over two decades in marketing from building his first company on solely organic SEO to working in marketing at America Online in the early days of the Internet. Brandon can't promise you instant marketing success after each episode. But...he guarantees that you will find each MARKETING episode always reliable, always actionable, and always useful for your marketing efforts.

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