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Rooted in Retail

Rooted in Retail

Crystal Vilkaitis
Veröffentlicht: 2025-06-01
© 2025 Rooted in Retail
Rooted in Retail - QR Code
GratisNeu
190 Folgen
Audio
Anhören auf Apple Podcasts
GratisNeu
190 Folgen
Audio
Anhören auf Apple Podcasts
Veröffentlicht: 2025-06-01
© 2025 Rooted in Retail
Aktuelle Folge
Community, Collaboration, and the Evolution of Independent Retail

Community, Collaboration, and the Evolution of Independent Retail

What does it take to build a successful independent retail business—and keep it thriving for decades? Carol Schroeder, co-owner of Orange Tree Imports, joins us to share her journey as a retailer and local business leader. From launching a gift and go
Länge: 42:20
Abspielen
What does it take to build a successful independent retail business—and keep it thriving for decades? Carol Schroeder, co-owner of Orange Tree Imports, joins us to share her journey as a retailer and local business leader. From launching a gift and gourmet shop to navigating the shift to e-commerce, Carol offers grounded insights on team leadership, community-driven business, and how to stay relevant in a changing retail landscape.
In this episode, you’ll learn how collaborative management can transform your store culture, why thinking of your online shop as a second storefront matters, and how independent retailers can thrive by tapping into local connections.
[5:42] How Carol started Orange Tree Imports and built long-term success
[8:02] What “participative democracy” looks like in a retail team setting
[19:38] The power of community and collaboration in independent retail
[24:42] Why your e-commerce store should be treated like a second physical location
[25:04] Tips to connect with your local audience and build partnerships with community groups
[29:03] Carol’s biggest challenge as a retailer—and how she works through it
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Folgen-ID: 1000710738269
GUID: Buzzsprout-17250964
Erscheinungs­datum: 1.6.2025, 14:00:00

Beschreibung

Running a store can be tough, but it doesn’t have to be lonely! Rooted in Retail is a show dedicated to helping independent retailers thrive in today's ever-evolving retail landscape. This show is made for Main Street retailers like gift shops, jewelers, pet stores, boutiques, florists, home decor and furnitures stores, hardware stores, toy stores, craft, quilting and sewing shops; tea and coffee shops, specialty retailers and more. Join your host Crystal Vilkaitis, The Wolf of Main Street, as she explores topics that are vital to the success of your store. From marketing to mindset, money to merchandising, sales to leadership, she'll cover it all. Each episode features interviews with industry experts and accomplished retailers who share their real-life insights and actionable advice. Get ready for a great conversation on how to build your dream business with Rooted in Retail. 

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