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Membership-Driven Business

Membership-Driven Business

Natalie Taylor
Veröffentlicht: 2025-02-13
© Copyright 2025 Natalie Taylor
Membership-Driven Business - QR Code
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16 Folgen
Audio
Anhören auf Apple Podcasts
Gratis0%
16 Folgen
Audio
Anhören auf Apple Podcasts
Veröffentlicht: 2025-02-13
© Copyright 2025 Natalie Taylor
Aktuelle Folge
16: The Truth About Membership Retention (& Why Nothing You've Tried is Working)

16: The Truth About Membership Retention (& Why Nothing You've Tried is Working)

Länge: 37:04
Abspielen
Running your membership like a course creator is bad for business.
Unfortunately... it's also the default. If you plan your membership content by asking questions like:
❓ What topic should we cover this month?
❓ What's been on my mind lately?
❓ What would members find interesting?
❓ What ideas do I want to share?
Then you're defaulting to something I call "Idea Thinking".
This is one of the most powerful things you can do in your business — but it's terrible strategy if you want to improve your retention and recurring revenue.
The antidote?
💫 Action Thinking. 💫
​Actions First, Ideas Second is one of the three essential Membership Design Principles I'm laying out in this episode.
If you ever:
➡️ Feel resentful of how much you're doing in your membership
➡️ Don't know why members aren't taking action on your brilliant ideas & resources
➡️ Have tried a few things to improve your member retention, but you're still not happy with your recurring revenue
➡️ Worry that you're cluttering your membership with too much stuff — yet you're afraid to do less, in case that undercuts the value of your offer
This episode will shift the way you think about your membership.
Links and Resources:
🔷 The DESIGN Intensive 🔷 work with me 1:1 to grow your member retention and recurring revenue in the next 90 days (and get money-making membership assets done for you) → themissingink.co/design
Contact Natalie: themissingink.co/connect
See how you can work with Natalie: themissingink.co/services
Read this podcast in article format & check out the shownotes:
https://themissingink.co/listen/16-truth-about-membership-retention
Follow on Social Media:
Instagram: instagram.com/natalietaylor.co Threads: threads.net/@natalietaylor.co Facebook: facebook.com/natalietaylor.co
Folgen-ID: 1000692155335
GUID: b5506125-0ade-40ba-a93d-3a0aa8d3dfcf
Erscheinungs­datum: 13.2.2025, 23:00:00

Beschreibung

Membership-Driven Business is a podcast that explores what it really takes to grow an industry-leading membership. The truth is that running a membership is a massive commitment and a big responsibility — and most people struggle to set up and sell their membership in a way that is sustainable, enjoyable and profitable.
Your host, Natalie Taylor, is a messaging and sales strategist to membership-driven business owners. Since 2017 she has worked behind the scenes of some of the biggest memberships and paid communities around the world: helping them grow their sales, improve retention and engagement, and more.
Learn more about Natalie and the podcast at membershipdrivenbusiness.com and subscribe to be the first to hear new episodes.

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https://feeds.captivate.fm/membership-driven-business/

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