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Indie Board Session

Indie Board Session

Veröffentlicht: 2025-04-29
© Noosa Labs
Indie Board Session - QR Code
4 Folgen
Audio
Anhören auf Apple Podcasts
4 Folgen
Audio
Anhören auf Apple Podcasts
Veröffentlicht: 2025-04-29
© Noosa Labs
Aktuelle Folge
#3 Audiences' Cloud-Native Playbook: Privacy, Marketplaces & Fixing Broken Adtech

#3 Audiences' Cloud-Native Playbook: Privacy, Marketplaces & Fixing Broken Adtech

Spot the opportunity: when a market fails to deliver for 30 years, can you build the solution? In this episode of Indie Board Session, we tackle the real challenges of building a bootstrapped SaaS in the enterprise space, navigating cloud marketplac.
Länge: 50:43
Spot the opportunity: when a market fails to deliver for 30 years, can you build the solution?
In this episode of Indie Board Session, we tackle the real challenges of building a bootstrapped SaaS in the enterprise space, navigating cloud marketplaces, and expanding internationally with limited resources.
Joining me:
Rob McLaughlin (Founder & CEO, Audiences)
Patrick Riley (Principal, Cloud Go-to-Market, tackle.io)
In this episode, we unpack: ✅ Why 30 years of traditional SaaS has "fundamentally failed" marketers ✅ How to navigate cloud marketplaces as a bootstrapped startup ✅ The strategic approach to US expansion for UK-based founders
Rob also shares his founder-to-product journey and how he transformed consulting expertise into a specialized SaaS solution that's helping major advertisers activate first-party data across the entire media ecosystem.
🎧 If you're building a cloud-native app, considering marketplace strategies, or navigating privacy concerns, don't miss this one!
Listen now to discover why Rob believes consulting is the perfect “training wheels” for software and how it shaped Audiences' success.
🔥 Thinking about selling your SaaS? Consider Noosa Labs! Check out our website or drop me a DM on LinkedIn.
Hosted by Ausha. See ausha.co/privacy-policy for more information.
Folgen-ID: 1000705399303
GUID: b7397e1afa5a42b44bf09b7cda80667ed575ab6a
Erscheinungs­datum: 29.4.2025, 14:00:55

Beschreibung

Not all indie makers have the luxury of consulting a board of experts… until now.
In this podcast, they pitch their SaaS and share the challenges they face:
GTM
product
pricing
exit strategy
business model
etc.
It’s a genuine mentoring session designed to provide actionable insights and solutions you can implement the very next day. And guess what? You’ll learn from it too.
Their sparring partner: Pascal, a SaaS investor and entrepreneur with over 20 years of experience, along with his allies (VCs, growth experts, C-level executives, and successful entrepreneurs).
This podcast is powered by Noosa Labs (https://noosalabs.com/), buyer of small profitable SaaS businesses around the world!
Hosted by Ausha. See ausha.co/privacy-policy for more information.

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