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Couch Confidentials by Martech Therapy

Couch Confidentials by Martech Therapy

Veröffentlicht: 2025-12-15
© 2025 Matthew Niederberger
Couch Confidentials by Martech Therapy - QR Code
44 Folgen
Audio
Anhören auf Apple Podcasts
44 Folgen
Audio
Anhören auf Apple Podcasts
Veröffentlicht: 2025-12-15
© 2025 Matthew Niederberger
Aktuelle Folge
Tiankai Feng on why your AI strategy is failing (and what to do about it)

Tiankai Feng on why your AI strategy is failing (and what to do about it)

Tiankai Feng wrote Humanizing AI Strategy because almost no one else is talking about the human behaviors that determine whether AI implementations succeed or fail. Everyone's focused on architecture and capabilities while ignoring the organizational dy
Länge: 40:42
Tiankai Feng wrote Humanizing AI Strategy because almost no one else is talking about the human behaviors that determine whether AI implementations succeed or fail. Everyone's focused on architecture and capabilities while ignoring the organizational dysfunction that sinks these projects.
We covered his five Cs framework and how it applies differently to AI than data strategy, why competence now means wise delegation rather than just adoption, and what happens when AI only learns from AI-generated output. He also explained why data analysts might end up doing more backend infrastructure work than they expect, and what human habit he'd delete from the codebase if he could.
Full writeup and insights here: [blog post link]
We're giving away five copies of the book. React to the LinkedIn post to enter.
#AI #AIStrategy #DataStrategy #Martech #OrganizationalChange #CustomerDataPlatform #DataAnalytics
Folgen-ID: 1000741339526
GUID: 244e3014-1c50-4192-b7c4-89e7abbca6c9
Erscheinungs­datum: 15.12.2025, 11:26:15

Beschreibung

Welcome to Couch Confidential by Martech Therapy, where we unravel the mysteries of marketing technology one session at a time. Join us on the couch as we dive deep into the intricacies of Martech, from common challenges to breakthrough solutions. Whether you’re a seasoned expert or just stepping into the Martech realm, we’ve got the insights you need to thrive.
Read more martechtherapy.com

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