Alex Bloomberg describes how his podcast business Gimlet Media came to live.
He has a wonderful way of storytelling and production, similar to the PlanetMoney and This American Live podcasts. He is incredibly open, honest, self critical and insightful in his podcast. For example recording at 4 am at night, when he can’t sleep because he’s so nervous about his plans, or talking to his wife about how his star up will change the life of the family.
This is not so much a step-by-step guide of how to set up a business, but an incredibly honest and insightful show about what it feels like to be an entrepreneur.